Do you run a marketing agency and want more new business? Are you getting frustrated with outbound prospecting strategies that just aren’t working like they used to? Would you like to create an inbound marketing system that provided you with a steady flow of new qualified leads? If you answered yes to these questions, you […]
As entrepreneurs, it’s a pretty regular part of our journey to have to deal with adversity. The problem is that sometimes, the challenges we face can leave us feeling totally overwhelmed, confused, and alone. If we are to be successful when dark times like this appear, we need to quickly move past them – but […]
Do you run a service business whose brand is brought to life through interaction with people? Would you like to be able to communicate your company’s story via content marketing in a way that significantly enhances the experience of both your customers and your employees and differentiates you in a competitive marketplace – ultimately leading […]
As the host of Bright Ideas, I get to interview a lot of very successful people and every time I do I have one goal: to totally knock your socks off. I want the interview to be so good that you just can’t help but tell everyone you know about it. Today’s interview with Viveka […]
Are you looking for ways to increase the return on your content marketing investment? Would you like to discover actionable tactics that you can immediately put into use in your business? Stephen Woessner has helped thousands of clients over the course of 20 years, and he’s collected enough data to be able to confidently predict […]
The following article is a guest post by By Nancy Marshall, Principal, Nancy Marshall Communications. I started doing public relations in the 1980s when we used a mimeograph machine to copy our press releases and then mailed them out in envelopes with postage stamps on them. Today we distribute them by email and share them on […]
Would you like to fire all your clients and completely re-invent your business if doing so was going to give you more freedom and more profits? Would you like to use content marketing to attract new customers? That is exactly what Laura Roeder did. Two years ago, Laura was a web designer, working from home […]
Would you like to dramatically increase the effectiveness of your marketing without spending a fortune or working 24 x 7? Would it be helpful to hear directly from folks who eat and breathe marketing automation? In this episode of the Bright Ideas podcast, I’m joined by Kimi Fowler, a marketing automation specialist with Hyland Software – […]
Have you ever taken a moment to think about what makes Apple, Amazon, DropBox, Zappos, and GoDaddy so successful? Each of them is well known for one particular thing. Take DropBox, for example. Early on they realized that the only way to compete was to create a viral signup process. Judging from the fact that […]
Do you ever look at tools or technology for your business and think, I would love to have it, but I can’t afford it? Do you feel like you have what it takes to make your business grow, yet, growth is still eluding you, or you are working way to hard to get it? If […]