Entries by Trent Dyrsmid

Digital Marketing Strategy: How Mike Worley Generated $55,000 in His First 90 Days As a Marketing Agency Owner

Special Update: Since this interview was originally recorded, Mike Worley went on to generate $55,000 in his first 90 days in business! If you’d like to get direct access to Mike, join the Bright Ideas Mastermind Elite (he’s a member). Special Update: Since this interview was originally recorded, Mike Worley went on to generate $55,000 […]

Infusionsoft Tutorial: How to Automate Birthday Reminders

One of the many ways that you can build relationships with your customers and prospects is to send them an email or a card to extend them a birthday wish. The challenge with this is that, as your list of customers and prospects increases in size, sending out birthday cards or emails can become a […]

How to Maximize Email Deliverability

Email remains one of the most effective tools in the marketers toolbox…unless of course it’s not getting delivered. What is the worst possible thing that could happen to your email? It gets marked as spam. How do you know if you’re sending email that is likely to be marked as spam? That might be an […]

How to Measure Customer Engagement with Infusionsoft

When it comes to nurturing your prospects, by far the the most important thing you can to is to provide them with valuable educational content and then devote your energy to following up with those that are most engaged. The challenge is to know which of your prospects are most engaged without having to actually […]