Since writing a post about how I’m planning to grow my agency, Groove Digital Marketing, into my next 7 figure success story, the feedback I’ve received from readers has been very positive. Thank you to those of you who shared the post, commented on it, or emailed me directly. Your feedback was very encouraging. In […]
I am a firm believer in the importance of very clearly defining your buyer persona so that you can target your audience effectively with your marketing efforts. However, the work Jon Pietz does with his clients delves far deeper into this area. He charges handsomely to help his clients fully understand their ideal customers, and […]
Andrew Gaffney is the founder and CEO of Demand Gen Report, a digital publication covering best practices and engagement strategy for lead generation. Founded seven years ago, Demand Gen Report has experienced continuous growth and ranked on the Inc 5000 last year. Since then, their revenues are up another 70% this year. Andrew is a […]
Welcome to my April Traffic Report. To see March’s report, click here. Traffic generation is a challenge faced by every entrepreneur. At Bright Ideas we’ve made a habit of publishing our traffic reports as a means of giving insight into how we are doing, what is working, and what isn’t. Additionally, writing the report forces […]
By any measure, Max Traylor has built a very successful marketing agency. IMR focuses exclusively on content marketing and only takes clients on retainer. He shares with us how they built their agency, the type of customers they have, how they sell their services, and the essential role of the Content Marketer’s Blueprint. This is […]
Are you looking for ways to generate more leads? Are you trying to decide if you should allocate more resources to inbound marketing instead of the more traditional outbound marketing that has served you well over the years? In the last week, as the host of my podcast, I have had the good fortune to […]
Bill Carmody, CEO of $5M agency Trepoint, has some really great insights for other agency owners, including what he sees as the largest opportunities that agencies can take advantage of right now. Bill also generously shares his innovative strategies for getting in the door with big name clients (teaser: it has something to do with volleyballs), and […]
Since writing a post about how I’m planning to grow my agency, Groove Digital Marketing, into my next 7 figure success story, the feedback I’ve received from readers has been very positive. Thank you to those of you who shared the post, commented on it, or emailed me directly. Your feedback was very encouraging. In […]
As VP of Strategy for a super fast-growing digital agency, Mike Corak knows something about creating a successful content marketing strategy, for both his own agency and his clients. He also knows how to help clients to see the value of content marketing. And Mike’s client list is impressive, including big shots like Coca-Cola, ConAgra […]
With eCommerce success story Classy Llama, Kurt Theobald has hit one out of the park. However, it didn’t happen overnight. Kurt had plenty of failures along the way, which of course means that he learned a ton of valuable lessons along the way (listen as he reveals his biggest mistake in our interview). One of the […]