How to Podcast and Attract Clients

Wondering how to attract clients with podcasting?

Podcasting is so much easier than taking a regular ‘sales guy’ approach. You get to be a reporter, and most people respond much more positively to a reporter than a salesman. The number of ‘No’s’ you will get to a request to be a podcast guest will be much smaller than those you get asking for a sales appointment.

Podcasts can also be an incredible networking tool. People like to connect with industry authorities and as a show host you will be seen as an authority.

Some of the golden nuggets you’ll hear on this video:

How to find interesting podcast guests that resonate with your audience.
Exactly what to say when you reach out to potential podcast guests.
How to determine if this person or their company is a potential lead for your company while you are conducting the pre-interview.
How to conduct an interview so that it is attention-grabbing by focusing on company success stories that get your audience saying “I want that result!”

Watch now and you’ll learn:

(00:51): Why a podcast?
(03:25): Finding & Inviting Podcast Guests
(08:30): The Pre-Interview
(11:50): The Interview
(15:50): Technical Details of Podcasting

Want to book a time to speak with Trent? Just visit his online calendar and choose a time that is convenient for you or call us right now at 208-391-2057.