Are you looking for a more effective strategy for growth?
Would you like to hear from a guy who’s analyzed over 700 marketing services firms to figure out what works the best?
Of course you would, and today, that is exactly what I’ve got for you.
In this episode of the Bright Ideas podcast, I’m joined by David Baker of Recourses, Inc. David speaks 30+ times a year and has been featured in the Wall Street Journal, USA Today, Fast Company, Inc. Magazine, Forbes, and many more. He is also the author of Financial Management of a Marketing Firm.
Suffice to say, when it comes to running a marketing agency, David is without question one of the thought leaders in the space.
In this interview, you are going to hear David and I talk about:
- The top 3 problems that people seek his help to solve
- How to cause growth to occur at your firm (more prospecting isn’t the answer)
- The major shift that has taken place in selling and how to adapt
- The step that most principles neglect when pursuing growth
- The #1 reason why, as firm grow, profit margins decrease and what to do to stop it
This was a fantastic interview, and I’m sure you are going to love it!
More About This Episode
The Bright Ideas podcast is the podcast for business owners and marketers who want to discover how to use online marketing and sales automation tactics to massively grow their business.
It’s designed to help marketing agencies and small business owners discover which online marketing strategies are working most effectively today – all from the mouths of expert entrepreneurs who are already making it big.
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About David Baker
David is the leading management consultant to the creative services industry. His work has been featured in the Wall Street Journal, USA Today, Fast Company, Inc., Forbes, CBS Business Network, MarketingProfs, and Business Week. He has spoken at every major conference in the field and written for every major publication. He owned a marketing firm for 6 years, and has consulted with 650+ firms since March 1994.
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