In today’s episode, I interview Greg Mercer; founder and CEO of the wildly popular Jungle Scout app for Amazon sellers.

Greg is a successful entrepreneur, angel investor, experienced Amazon seller and an influential educator. He loves big data, good coffee and traveling the world as a digital nomad while leading a remote team!

Listen Now and You’ll Discover

  • The most important changes to the private label business in the last year
  • How to best differentiate your products from the competition
  • What a trademark is and why you should use one
  • The difference between a patent and a trademark and the various types of patents one might use to protect your product from being copied
  • Greg’s best practices for launching a new product on Amazon
  • How sales history, sales velocity, and conversion rate play a role in your organic ranking on Amazon
  • Greg’s best advice on how to rank your product for your desired keywords
  • How to create and give away coupons to assist in a launch
  • How to determine the number of coupons to issue
  • What does it take for Greg to “give up” on a new product
  • What are the criteria that Greg uses to select his new products
  • What new features they are working for the Junge Scout application
  • How they are estimating accurate keyword search volume
  • What are some of the best practices for starting and growing a software company
  • How to effectively create a beta user program

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Today’s Guest

Founder and CEO of Jungle Scout, Greg is a successful entrepreneur, angel investor, experienced Amazon seller, and an influential educator. He loves big data, good coffee, and traveling the world as a digital nomad while leading a remote team!

Resources

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