In this episode of the podcast, I’m joined by Eric Bandholz, founder of BeardBrand.com, to discuss how Beardbrand built a following of 700,000 subscribers on Youtube.
Listen Now and You’ll Discover
- Beardbrand’s Youtube strategy explained
- How often they publish videos
- The different types of videos they publish
- The 5 different ways they use to come up with ideas for their videos
- How they prepare to shoot a video
- The one thing that is critical to get right in each video
- How they recruit collaborators
- How collaborators fit into their overall Youtube stragegy
- The two most critical attributes of each video they upload
- Whey they use two different types of Youtube cards and how they differ
- How they are using playlists to positively impact their Youtube stats
Today’s Guest
Eric Bandholz is the founder of Beardbrand, a men’s grooming company that sells products for the beard, hair, and body. Eric founded the company with a YouTube channel and blog and has bootstrapped the business to 7 figures with the help of his co-founders and team. He currently resides in Austin, TX with his wife, daughter, and dog.