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The Second Call: How to Build Trust with an Exploratory Call

September 19, 2014/0 Comments/in Blog Posts /by Trent Dyrsmid

When you hit your stride with inbound marketing, you are going to start to receive a steady stream of new leads, and, as we discussed in our last post on qualifying questions, not all of them are going to be worth your time.

The First Call: How to Qualify a New Business Prospect

September 12, 2014/2 Comments/in Blog Posts /by Trent Dyrsmid

Thanks to our consistent blogging and optimized calls to action, we get a LOT of leads from our blog. Sadly, not all of them are a good fit for our services, so ensuring that we focus our attention on the right leads is absolutely critical to our success.